1) IMPROVE SITE TRAFFIC
Search engine positioning improvements is not all about increasing the number of visitors but also very much about increasing the quality of visitors too. Your core focus should be two simple numbers - the number of visitors to your website and the percentage of those visitors who convert into customers, enquiries, leads or what ever the purpose of your site may be.
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2) IMPROVE VISITOR CONVERSIONS
Visitor conversion rates are influenced not just by the quality of the visitors but also by the calls to action and the visitor experience on the website. If your site has plenty of visitors but insufficient response from those visitors then your site's main issue is Visitor Conversion. We have a wide range of proven solutions to offer as well as huge experience of what makes sites work.
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NEWS
Our client Kelso Travel, a tour operator specialising in ski and adventure holidays to Norway (and language courses in France) launches its new website in April 2010 - we helped using our site architecture programme.
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NEWS
Google announces the launch of its new certification programme for Google Adwords Professionals and Google Qualified Companies. The new accreditation is fine but will cost eight times more in exam fees - is this the result of a monopoly?